Partner with Uptown Shakespeare in the Park
The Classical Theatre of Harlem offers a range of corporate sponsorship options, and we are happy to work with your marketing team to craft a recognition package that suits your goals.
Talk to us
Penn Genthner, Director of Development
penn@cthnyc.org
Alexis Marnel, Development Manager
alexis@cthnyc.org
Why Uptown Shakespeare
Since 2013, CTH has staged a free, month-long professional production every July in Marcus Garvey Park, an uptown complement to Central Park’s Shakespeare in the Park with no tickets, lotteries or lines.
Audience each July
Free, unticketed, family-friendly performances in the 1,600-seat Richard Rodgers Amphitheater.
Jobs each season
Artists, crew and staff hired for every Uptown Shakespeare in the Park production.
In economic activity
Created in the neighborhood each July by CTH and its audiences.
Email subscribers
Plus a growing social audience across our channels.
CTH has among the most racially and generationally diverse audiences in the nation.
Sponsorship opportunities
Every package is tailored to the partner. Contact our development team for levels and pricing.
Premier Production Sponsor
- Your logo on the banners above the production title and over the seating area at every Uptown Shakespeare in the Park performance
Plus every benefit at the levels below.
Production Sponsor
- Your logo on our step-and-repeat banner in the park
- A link to your website as a QR code in promotional material and in our digital program
Plus every benefit at the levels below.
Program Sponsor
- Dedicated images and messaging from you on our social channels, quarterly for one year
- A full text-and-image e-blast dedicated to your sponsorship (40,000+ subscribers)
- Your business featured in our e-blasts throughout the year
Plus every benefit at the levels below.
Corporate Sponsor
- A reel promoting your business, created by the CTH team and posted on our accounts
Plus every benefit at the levels below.
Sponsor
- A full text-and-image e-blast dedicated to your sponsorship of two summer pre-shows
- A table at our annual Hold ’Em in Harlem tournament
- An image and message from you on our social channels
- Up to 25 reserved seats at our summer show
Plus every benefit at the levels below.
Local Sponsor
- Ad placement in our digital program (about 30,000 annual attendees)
- One of your existing commercials or ads shared on our social channels
- A dedicated email blast
Naming opportunities
Endow one of our annual programs and receive recognition for two seasons.
- Uptown Shakespeare in the ParkOur flagship program, serving 30,000+ people each July with a free production in Marcus Garvey Park.
- Project ClassicsOur education program, bringing skill-building theatre workshops and a culminating performance to schools in Upper Manhattan and the Bronx.
- Summer Shakespeare InitiativeAn eight-week series of workshops exploring Shakespeare through filmmaking.
- Bryant Park Picnic SeriesCTH performances in Bryant Park as part of the Picnic Performances series.
- Holiday ConcertOur December concert in Harlem with a celebrity guest.
- Audience Services TentYour logo on the vinyl border of the tent where CTH staff welcome every Uptown Shakespeare audience.
- Internship ProgramCollege internships in marketing, development and front of house, credited in our programs and on signage in the park.
Rooted in Harlem
Every July, local businesses are highlighted to our audiences in print and online to drive foot traffic to neighborhood establishments, and local vendors sell their wares in the park on select weekends. Community organizations set up alongside them, and pre-show concerts feature partners such as Harlem Opera, Jazzmobile, the Harlem Chamber Players and the Young People’s Chorus of NYC.